Read Time: 2 min The smart couple that founded this company understand that the use of color, whether as a name, logo, product or packaging, must be done strategically.
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Read Time: 6 min India has always been exalted as a country of symbolic colors. The colorful culture is a large part of the Indian consciousness.
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Read Time: 3 min The color red has played an instrumental role in Indian customs and beliefs, most notably married women.
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Read Time: 3 min Ellen Kennon might not have had a key, but that didn’t keep her from peering through the bars of New York’s Gramercy Park. The private green space was around the corner from her concrete apartment, but it might as well have been a million miles away. Working as a high profile designer for a litany […]
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Read Time: 4 min Color and variety are synonymous with Indian culture. One of the most symbolic, Holi Festival is steeped in Indian traditions.
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Read Time: 2 min Given red’s “pushy” reputation, how a red room affects productivity isn’t exactly as once thought. The true answer, like the devil is in the details.
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Read Time: < 1 minute Bluwood brand color teal may become the next unique color recognized in building materials and become a billboard for the product on new construction sites.
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Read Time: < 1 minute Attention, electronics retailers and manufacturers: Pink packaging or products is not the way to a womans wallet. Women want products that work in a range of colors!
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Read Time: < 1 minute Just as Apple releases orange as their latest and greatest color addition, folks in Wales see it as outdated.Cardiff Bus, the dominant bus operator in the Welsh capital Cardiff and the surrounding area, will scrap its orange brand buses when it phases out the last vehicles in the summer, in favor of environmentally friendly, low-floor […]
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Read Time: 2 min Morley Safer, on the television program 60 minutes, met savant Daniel Tammet, who is called ‘Brain Man’ in Britain. Unlike most savants, he has no apparent mental disability and, most important to scientists; he can describe his thought process. He may very well be a scientific Rosetta stone — a key to understanding the brain.In […]
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Read Time: 2 min You may not be aware that color names communicate a message, but they do. Color names change how we perceive a product making it essential that the descriptive color names match the aspirations a person has for purchasing a product. Here is what happens when they don’t.
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Read Time: 2 min Do pink lights reduce crime? Does Barry Manilow’s music? Find out.
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Read Time: 3 min Why do we call the crazy Friday after Thanksgiving holiday shopping event Black Friday and what is the black friday meaning?
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Read Time: 2 min You can thank Magenta, Italy a quiet town outside Milan, for the name of the color that isn’t really any color at all…or is it?
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Read Time: < 1 minute One of the world’s largest financial services firms shows that they recognize the power of color in fashion.
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Read Time: < 1 minute I always thought that such a fun item should come in fabulous colors and now it does – and I love the new colors – but I did note one thing that Apple could improve.
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Read Time: 3 min I could have paid attention to her journalist expertise, savvy skills as an investigative interviewer, or that I was watching a woman break through the most significant barrier in her career. Instead, what enthralled me most was what colors she chose to wear for the occasion.
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Read Time: 3 min Color communicates meaning and set the mood in a film. See my review of how masterfully color is used throughout this film.
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Read Time: 3 min OPI color names do so much more than identify what a color looks like. They can also communicate feelings, capture imagination, and tell a story.
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Read Time: < 1 minute Whether you catch a glimpse of the box from across a room or receive the precious package yourself, the Tiffany blue trademark color is the unmistakable.
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