While completing his thesis dissertation in design and marketing at the University of Minho, Miguel Neiva realized that little is done in the textile/clothing industry to alleviate the constraints of colorblind individuals.
The little graphic image identifies the color of each pencil. See the code system below.
He took it upon himself to further explore the concept of ‘inclusion’ beyond his thesis and develop a color coding system for colorblind people. Miguel developed monochromatic graphic images and a code that allows the 10% of the world’s population that is colorblind to identify colors. This is especially important in situations where color is the determining factor in the decision-making.
The first fully licensed design of its kind, ColorAdd® has become a challenging and motivating project for the designer, who is currently working with a multidisciplinary team in Portugal to expand its reach.
Read more about this innovative color code system at ICOGRADA