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Color trends: natural and juicy orange

28th Aug. '06 · Category: Fashion & Beauty , Category: Home & Garden · Tags: , , ,

Authored by Kate Smith

Orange2_1Orange remains natural and juicy for fall 2006, but as we move into 2007, the hue is toned down towards desert inspired adobe, aged terra cotta, and warm copper. On the lighter side, orange leans toward pink, and the result is a lovely coral.

These oranges will move the color into more mainstream home decor and have broader appeal for fashion.

The energy of orange is creating buzz:

Color Marketing Group’s predictions for the next batch of oranges as presented by HGTV include:

  • Blood Orange: This is the newest look for consumer goods: a mélange of the authenticity of juicy orange and high-gloss coppers accentuated by a high-gloss finish.
  • Koi: Look for this yellow-orange to stand in for red in homes everywhere in 2007.
  • Lovely: For the fashionistas, watch for this feminine hue of merging vivid oranges and softer pinks. The basis of this color can be found in nature, from coral reefs to sun-filled skies.
  • Sunrise: Last seen in the automotive field in the mid ’80s, orange now has become accepted in sporty and rugged vehicles as a color of individualization. We’ll see a lot of “sunrises” driving around in 2007.
  • Snappy: A “get real” orange that is copper-based and Eastern influenced, Snappy will be beautiful in a matte or metallic finish. Where to look for it? In an office or commercial space near you soon.

“Orange, which was the color of the avant-garde in the late ’90s, is still big. Mainstream designs simply use it to shock, while trendsetters are pairing it with hot, hot, pink.” -Nancy Bernard of Step Inside Design magazine

“Move over, pink–orange is a tangerine dream. The color energizes neutrals, looks plucky in straw hats, and is the right bright for nearly all skin tones-but especially for redheads.” -InStyle.com

“Orange is not generally one of America’s favorite colors. But it really started to show itself in the Nineties and has continued to gain acceptance ever since.” -Leatrice Eiseman, internationally renowned color and design expert as quoted in Women’s Wear Daily

Chris Webb, Exterior Color and Trend Designer for GM North America, talks about the popularity of the color orange on the GM’s FYI Blog

“Terracotta orange is now permanently in the top ten list of colors from Martha Stewart Home,” according to Stephen Earl of Martha Stewart Omnimedia

Photo from HGTV website.   SensationalColor.com

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