Symbolic of life, health, and nature, green is the color of balance and harmony and has come to represent the global movement to protect our environment.
Current hues of green are both acidic and botanical, which reflect the influence of this movement and our desire for sustainability, organics, and eco-savy lifestyles.
Naturally (ha ha), green is making news:
“Green is in,” said Margaret Walsh, forecasting director of the Color Association of the U.S.. See why she thinks you should “Consider green in your new color scheme.”
“Recent color phenomena like lime green are being replaced by lighter shades of palm green and chartreuse, but the hot ‘now’ color is a bright, grass green with forest green not far behind,” reports Dewey Sadka, president of Dewey Color System of Marietta, Georgia.
“Greens are still alive and well and continuing in popularity to underpin many colour schemes.” -Resene Paint
“An influence called the Techno-Organic Balance reflects consumers’ desire to find a balance in their lives between nature and technological advances. Breathing Space refers to our search for serenity and calm in a space that insulates us from common daily stresses and emerging threats to safety. Both of these influences point to the continued popularity of green in a variety of hues.” -Anne Krueger of HGTV, commenting on the Color Marketing Group forecast
“The most popular hue of this year, the color green is very diverse, ranging from shades of lush grasses, to crisp celery, to deep olive.” -Behr Premium Plus Color Trend Report
“…a big movement from yellow green to blue-based green. An increase in knowledge and awareness of sustainability and eco-savvy products and processes is the influence.” -Color Marketing Group
