Color inspired footwear: Havaianas
19th Oct. '06 · Category: Fashion & Beauty ·
Authored by Kate Smith
Havaianas
sandals have tropical appeal everywhere - from the beach to the fashion runway
These flexible, durable, and bouncy flip flops, often referred to as the “best rubber sandal in the world,” have been worn since 1962 by Brazilain citizens, dignitaries, and celebrities.
Three years ago, Havaianas sandals were introduced to the United States and had an almost instant following. While flip flops have traditionally been reserved for casual and beach wear, designers latched on to Havaianas and showed them on the runway and in photo shoots for the trendiest fashion and sports magazines.
After that, it wasn’t long before celebrities were wearing them on the red carpet and stylish Americans were scooping them up in every color available.
And in case you aren’t sure how to say “Havaianas” - it is pronounced ah-vai-YAH-nas, Portuguese for “Hawaiians” and a tribute to America’s glamorous holiday destination.
