Yves Klein International Blue

Jack Bredenfoerder, current President of Color Marketing Group (and one of my traveling companions on my recent trip to India) was asked to comment on the emergence and popularity of Yves Klein International Blue and this question sent him on a quest to understand more about the origins of this color and why it is regaining popularity.

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Here’s what Jack has to say about Yves Klein blue…

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Yves Klein: The Artist at Work

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