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29th August: Kate's Color Quiz

Nexium became the most heavily advertised drug in the United States with ads that featured what color? Answer »

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Kate Smith

Kate Smith

"As a professional color expert, trend forecaster, engaging speaker and chief color maven, I work with corporate clients and buiness owners on using color to drive sales and elicit a favorable response to their products, their brands, and their marketing messages." more...
Julie Hoylen

Julie Hoylen

"Born with a natural sense of style, Julie is a fashion stylist and consultant working in the New York City area. Julie's professional experience in both the fashion and music industries has allowed her to develop a unique perspective on personal style that keeps her clients turning to her when" more...

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Trendwatching.com is an independent and opinionated trend firm, scanning the globe for the most promising consumer trends, insights and related hands-on business ideas. (more…) SensationalColor.com

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Color: Messages & Meanings

Color in Art; Colour in Art

Make effective, unique and credible color choices

Based on research and filled with hundreds of color combinations and illustrations, Color: Messages & Meanings presents color expert, Leatrice Eiseman’s insights on color and emotion, and addresses how best to integrate these qualities into your work, insuring your intended message is communicated. SensationalColor.com

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Bright spots in Thai design

Trends · Tags: , , ,

Authored by Kate Smith

Colourful look gaining ground in Thai design world

According to an article in the April 5th Bangkok Post more homeowners are getting bolder with their choice of colors

While neutral schemes continue to dominate the interior, a subtrend has emerged with a bold few souls opting for bold, bright colours in their decor.

An increasing number of design clients are looking for bright colours — especially in their living rooms.

Contrary to what one might expect, the fad for brighter hues in Thailand does not just appeal to the younger generation as age does not seem to be a factor. SensationalColor.com

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Pink is The new yellow in Thailand

Branding , Trends · Tags: , , ,

Authored by Kate Smith

People across Thailand have started wearing pink shirts in tribute to their beloved 79-year-old king, who checked out of a hospital this week dressed in a blazer and a dress shirt of that color.

For about two years, Thais have shown their respect for King Bhumibol Adulyadej by wearing yellow _ the color that in Buddhist tradition symbolizes Monday, the day of the week the monarch was born.

Many Thais have donned yellow shirts every Monday since 2006, the year of Bhumibol’s 60th anniversary on the throne. The tribute has continued this year to celebrate his 80th birthday on 5 Dec.

But it looks like pink is about to become the new yellow in Thailand. Demand for pink T-shirts is picking up.

Astrologers have determined pink to be an auspicious color for the king’s 80th year. A royal emblem, using pink among other colors, was specially designed for his birthday.

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(Photo courtesy: AP Photo/Apichart Weerawong)Sensational Color; Sensational Colour SensationalColor.com

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