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8th September: Kate's Color Quiz

Nexium became the most heavily advertised drug in the United States with ads that featured what color? Answer »

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Meet the Color Mavens

Kate Smith

Kate Smith

"As a professional color expert, trend forecaster, engaging speaker and chief color maven, I work with corporate clients and buiness owners on using color to drive sales and elicit a favorable response to their products, their brands, and their marketing messages." more...
Julie Hoylen

Julie Hoylen

"Born with a natural sense of style, Julie is a fashion stylist and consultant working in the New York City area. Julie's professional experience in both the fashion and music industries has allowed her to develop a unique perspective on personal style that keeps her clients turning to her when" more...

Featured Site

Trendwatching.com

Trendwatching.com is an independent and opinionated trend firm, scanning the globe for the most promising consumer trends, insights and related hands-on business ideas. (more…) SensationalColor.com

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Featured Book

Color: Messages & Meanings

Color in Art; Colour in Art

Make effective, unique and credible color choices

Based on research and filled with hundreds of color combinations and illustrations, Color: Messages & Meanings presents color expert, Leatrice Eiseman’s insights on color and emotion, and addresses how best to integrate these qualities into your work, insuring your intended message is communicated. SensationalColor.com

Buy this book at Amazon.com

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Off to India’s Golden Triangle

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Authored by Kate Smith

I’m en route to India by way of London today as I continue my quest to explore Views on Hues around the world and I look forward to sharing what I learn, see, and experience along the way.

I only had enough time in London to squeeze in one meeting and then hop back on the Express train from Paddington Station to Heathrow.

Just as I was making my way to the station among rows of brown buildings and gray clouds I crossed an alley and caught a glimpse of these four brightly colored doors.

This reminded me of how delightful even a small bit of color can be when it is a strong contrast to what surrounds it or when it is simply unexpected.

Now off for my flight to Delhi. Stay tuned! SensationalColor.com

Color insights for your business —brands, products, packaging— plus the lastest color trends, design influences and innovations.

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