Fill your life with color and ward off sickness this flu season!
On Blissfully domestic there is a post on choosing foods by color to keep you in good health all winter long.  See the post on blissfullydomestic.com…

The sound diners hear while they are eating food can change the way they think it tastes, scientists have discovered.
Researchers have also found that changing the colour of a food can influence the flavour experienced by consumers.
Food manufacturers are now hoping to exploit the findings in a bid to make their foods more appealing.
Previously it [...]

If you read our feature A Rainbow of Carrots you already know that carrots weren’t always orange.
In the most recent BrandFlash video Martin Lindstrom points out that while today we all recognize carrots as being orange few people know or remember the place where it was created. The video titled “Color Branding the Carrot: [...]

The color of a drink influences our perception of how sweet it tastes and can even fool our taste buds.

New packaging to alert shoppers to fresh fish.
Smart shoppers with a good eye for colour can now guarantee themselves a fresh catch of fish, scientists revealed today.
New packaging containing a sensor that changes colour when seafood spoils has been designed to hit supermarket shelves.
The sensor responds to the presence of basic volatiles responsible for the [...]