Chinese Splash Red Across the Internet

Chinese use icons to show Olympic support Chinese Web users, stung by international criticism of China ahead of the Beijing Olympics, have splashed red across the Internet by adding hearts and “CHINA” to their names when chatting online in a show of support. Several Reuters reporters’ contact lists for online chat programs, such as Microsoft [...] Read more »

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Starbuck’s Logo Goes Brown

How Starbucks is using a special brown logo to evoke the chain’s beginnings and restore some goodwill for the brand The new old logo: Starbucks is temporarily using a sanitized version of its original branding on new packaging. Brown is certainly a color that communicates coffee. So, when you order a cup of the new [...] Read more »

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Can China Forbid the Color Orange?

The organizers of The Colour Orange campaign will use the Olympics in Beijing 2008 to visually put focus on China’s violations of human rights. “We will use the colour orange and make it a symbol of the protest against the human rights violations in China. Due to the strict censorship it will be practically impossible [...] Read more »

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Featured in CMG Found

Red – The Color of Romance! Scarlet, Crimson, Torch Red, Lipstick Red, Red Rose, Paint the Town Red, Red Hot, Red Handed, Candy Apple Red, Fire Engine Red, Blood Red, Red Letter Day, Red Bull. Red is not passive or fluffy. Red is attention-getting. Red is assertive. Red is action and energy. Red is powerful. Read more »

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City Branding Up in Lights

A debate invovling color and light is underway in Istanbul, Turkey. The Bosporus Bridge a monument rich in symbolic meaning as it brings together two continents has been decorated with 16 million blue, red, and yellow LED bulbs at the expense of the Turkish Phillips Company. However the bright lights have been received with mixed [...] Read more »

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