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What I'm reading, thinking about, and working on as well as where I'm appearing, what colorful events I'm attending and my personal thanks to all who are talking about what we're up to at Sensational Color.

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Posts Tagged ‘Color Names’

Best and Worst Truck Color Names

22nd Sep. '08 • Color Names • Tags: ,

Filed as Just posted

Best and Worst Color Name for Trucks

Although this was posted a couple of months ago I just happened across it this morning and thought you’d enjoy it as much as I did.

From Best and Worst Truck Color Names

Unfortunately, while making sure their paint colors stay unique from their competitors’, what often happens is trucks and SUVs get saddled with truly awful color names. Here are some of our favorites, which really were offered on trucks in the recent past. The colors might not be bad, but imagine bragging to buddies about your new Mocha Frost 4×4. 

Here’s his list of the worst names: (more…)   SensationalColor.com

Views on Hues: Live Like Your Nail Color

16th Jun. '08 • Brand, Trademark or Signature Color • Tags: , , ,

Filed as Color videos

Live Like Your Nail Color has become the phrase that Mary Foley has coined to share her ideas with women everywhere.

I asked Mary why she uses nail color to communicate her message and how she came up with the idea.

See the video on Sensational Color…   SensationalColor.com

An Apple in Orange

31st Jan. '07 • Products & Packaging Color • Tags: , ,

Filed as Just posted

ipod_shuffle_newcolors.jpg

Apple’s iPod Shuffle now comes in five colors. The colors are the same as for the 4GB iPod nano but the Shuffle has one fun addtion: ORANGE!

The color orange is often claimed as the favorite color of individuals who are adventurous and enthusiastic, work and play hard and have a great sense of humor. This fun color is a nice addition to the iPod Shuffle color offering. Check out the iPod Shuffle at the Apple.com.

I did notice while at the Apple store that they no longer list the colors by name but instead show the color which eliminates the need for an actual color name. Maybe someone from Apple read my comments about the boring iPod color name although it is more likely that they simply continue to improve and come up with simple and clean solutions for every aspect of the product experience.

Nicely done!

Picture from Apple.com   SensationalColor.com

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