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Posts Tagged ‘brown’

Color Quote of the Day: November 8th

8th Nov. '08 • Quotes About Color • Tags: , , ,

Filed as Quote of the day

“Since the appearance of impressionism, the official salons, which used to be brown, have become blue, green and red…”

Claude Monet   SensationalColor.com

Starbuck’s Logo Goes Brown

15th Apr. '08 • Brand, Trademark or Signature Color • Tags: , ,

Filed as Just read

How Starbucks is using a special brown logo to evoke the chain’s beginnings and restore some goodwill for the brand

0411_starbucks.jpg

The new old logo: Starbucks is temporarily using a sanitized version of its original branding on new packaging.

Brown is certainly a color that communicates coffee. So, when you order a cup of the new Pike Place coffee at Starbucks this week, it doesn’t seem out of place to see a special brown logo on the cup and paper sleeve. Except that, as everyone knows, Starbucks’ iconic logo is green. So why change such a successful corporate symbol? (more…)   SensationalColor.com

Seeing Red Over Brown

15th Apr. '07 • Color Names • Tags:

Filed as Just read

From the Toronto Star:

Controversial label on one leather sofa sparks international debate and outrage

It’s not often that a packing label prompts an international embarrassment, but there was Toronto, on CNN’s Lou Dobbs Tonight, a city where, viewers were told, a dark brown leather couch was being marketed as “nigger-brown.” (more…)   SensationalColor.com

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