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What I'm reading, thinking about, and working on as well as where I'm appearing, what colorful events I'm attending and my personal thanks to all who are talking about what we're up to at Sensational Color.

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Posts Tagged ‘black’

Black Walls Across the Board

7th Nov. '08 • Interior & Exterior Color • Tags: , ,

Filed as Just posted

Julie just put up a post talking about this month’s Domino magazine profile of J.Crew’s creative director Jenna Lyons and the creative direction she took with her walls.

See the post on Live In Full Color…   SensationalColor.com

Color Quote of the Day: October 22nd

22nd Oct. '08 • Quotes About Color • Tags: ,

Filed as Quote of the day

“How do you paint yellow wheat against a yellow sky? You paint it jet black.”

Ben Shahn

See all quotes about color…   SensationalColor.com

Color Quote of the Day: 23-September

23rd Sep. '08 • Quotes About Color • Tags:

Filed as Quote of the day

“Black is a color of power and strength, and to see all those players, with the captains linking their arms in front-it’s a powerful picture.”

Hayden Fry   SensationalColor.com

“At one side of the palette…

3rd Sep. '08 • Quotes About Color • Tags: ,

Filed as Quote of the day

“At one side of the palette there is white, at the other black; and neither is ever used neat”

Winston Spencer Churchill   SensationalColor.com

What Your Car Color Reveals About Your Psyche

19th Jun. '08 • Products & Packaging Color • Tags: , , , , , ,

Filed as Color fun

U.S. News reports that “People who own emerald green automobiles…have the most positive attitude about the course of their own lives. Dark blue and silver are other colors chosen by upbeat people.”

The article goes on to say that, “Red supposedly connotes an aggressive, high-speed personality, while yellow, theoretically, is for folks with sunny dispositions. But survey data show that people who drive red or yellow cars have below-average confidence. And black cars, supposedly a sign of power and elegance, are driven by the most downbeat drivers of all.” (more…)   SensationalColor.com

Gap: Sound of Color

18th Apr. '08 • Color & Sound • Tags: , , ,

Filed as Kate Smith

What do black and white sound like?

To promote their colorful spring and summer collections, Gap enlisted Chris Do and the Blind team to create a video for Danish post-punk duo Sune Rose Wagner and Sharin Foo, better known as The Raveonettes. With only three weeks to conceive and complete the project, the team executed an edgy and elegant exploration of the contradictory forces that black and white represent.

See the storyboards and read more on BL:ND

Please enable Javascript and Flash to view this Flash video.   SensationalColor.com

Fear of purple

29th Nov. '07 • Color Messages & Meanings • Tags: , , ,

Filed as Kate Smith

Thanks to the blog SubZeroBlue I discovered that there is a condition called Porphyrophobia which is the fear of the color purple…who knew?

Purple Headed Monster

So I decided to see if all colors received equal recognition in the phobia world but only came up with two other specific color fears…

Melanophobia - Fear of the color black

Leukophobia - Fear of the color white.

Of course there is the all encompassing chromophobia - Fear of colors.

Thank goodness the Dr. is IN! No need to fear any color. Have a seat and let’s talk… Brand, Color, Trends, Product, Colour

  SensationalColor.com

Silver Tops Charts as Most Popular Vehicle Color…

20th Nov. '07 • Trends • Tags: , , , , , , ,

Filed as Kate Smith

… but around the globe other colors are gaining on the front-runner.

Black, a color that held the top spot on the charts for years has regained its popularity and other hues that are brighter and appeal to niche markets are also stepping up to steal some of the limelight.

According to PPG Industries, a leading manufacturer of transportation coatings globally, silver held the top position as the most popular car color.

2007 Color Ranking
Silver 31.5% [down from '06 ranking of 33.0%]
Black 18.0% [up from '06 ranking of 15.4%]
White 12.5%
Blue 12.4%
Red 8.8%
Naturals (gold, orange and brown tones) 6.6%
Other/niche market colors 5.9%
Green 3.8%

It appears that while many of us want our vehicles to be “green” we don’t prefer them to be painted that color.Sensational Color; Sensational Colour   SensationalColor.com

Resurgence of Black in Japan

9th May. '07 • Trends • Tags: , ,

Filed as Just read

Black Rice Cooker from Japan
C Scout Japan sees the popularity of the color black on the rise in Japan. Read the post Japanese Products Go Back to Black…

For more on the latest marketing trends, gadgets and more, right from the heart of Tokyo, Japan check out their blog.

And if you get a kick out of products that make you ask “who would buy that?” check out their post showing Celeb Tissues.   SensationalColor.com

Green & Black

21st Apr. '07 • Products & Packaging Color • Tags: , ,

Filed as New article

Green & Black Chocolate, brand, colour, colorWith a name like Green & Black you might expect to see those two colors in their logo or packaging but the smart husband and wife team recognized something about color that many people miss.

Find out why they brilliantly omitted green… (more…)   SensationalColor.com

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