From an article in the New York Times:
About year ago, when Jamie Leventhal was trying to convince big chain stores to stock his new line of shaving gels for young men, a buyer for Target asked a crucial question: How much would he spend on advertising?
“I told him we would not spend a single dollar,” Mr. Leventhal said.
The buyer was stunned until Mr. Leventhal pulled a prototype out of his briefcase. The product, called NXT, is sold in an arresting triangular container that lights up from the bottom, illuminating air bubbles suspended in the clear gel. The plastic is tinted blue, and when the AAA batteries in its base are lighted, the whole thing looks like a miniature lava lamp or a tiny fishless aquarium.
Continue reading on the New York Times website…
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Remember this? It’s Crispy Critters cereal from the 80s. The creators used the brightly colored characters (or mascots, if you will) to gain the attention of young consumers. It was basically animal crackers in a bowl of milk, but it was indubitably delicious!
[youtube:http://www.youtube.com/watch?v=7bmIKrU2jQU]
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Parental discretion advised
[youtube:http://www.youtube.com/watch?v=RyLklpgTvGA]
[youtube:http://www.youtube.com/watch?v=NclAUuIQkZo]
Italian commercials for Coloreria Italiana washing powder. Hillarious!
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[youtube:http://www.youtube.com/watch?v=mJIS-s8QzXI]
[youtube:http://www.youtube.com/watch?v=ZiVoHaZxe_U]
Bench ads. What’s your color?
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[youtube:http://www.youtube.com/watch?v=qVgrvPppBXk]
Always Coca-Cola.
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Tags: advertising
Authored by Kate Smith
[youtube:http://www.youtube.com/watch?v=NlHUz99l-eo]
iPod party
[youtube:http://www.youtube.com/watch?v=ADdoO0XXhcc]
iPod parody
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[youtube:http://www.youtube.com/watch?v=YyTu2iADWTc]
[youtube:http://www.youtube.com/watch?v=aljJcgDIYeI]
Sony Bravia commercial - color like no other.
[youtube:http://www.youtube.com/watch?v=7TtZOMJem80]
Innocent victim of Sony Bravia commercial.
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[youtube:http://www.youtube.com/watch?v=bqfrNraWtro]
[youtube:http://www.youtube.com/watch?v=GqAAKEda21E]
[youtube:http://www.youtube.com/watch?v=B2lkleajjmc]
M&Ms commercials - Chocolate is better in color!
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[youtube:http://www.youtube.com/watch?v=XqakVcxQHp4]
The New VW Beetle commercial.
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[youtube:http://www.youtube.com/watch?v=ggiQ11Ov3X4]
[youtube:http://www.youtube.com/watch?v=w92n9Px2cYU]
Intel Pentium 4 Processor commercials.
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