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30th August: Kate's Color Quiz

Nexium became the most heavily advertised drug in the United States with ads that featured what color? Answer »

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Kate Smith

Kate Smith

"As a professional color expert, trend forecaster, engaging speaker and chief color maven, I work with corporate clients and buiness owners on using color to drive sales and elicit a favorable response to their products, their brands, and their marketing messages." more...
Julie Hoylen

Julie Hoylen

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Trendwatching.com

Trendwatching.com is an independent and opinionated trend firm, scanning the globe for the most promising consumer trends, insights and related hands-on business ideas. For the latest and greatest, they rely on their network of 8,000+ spotters in more than 70 countries worldwide.

The folks from trendwatching.com share the “Top 5 trend watching tips” with you; find out about the ‘why’ of trend spotting, the mindset required, the resources you need, the process of embedding them into your organization, and how to actually apply these trends. See the tips they recommend online or download a PDF copy by clicking here.Brand, Color, Trends, Product, Colour SensationalColor.com

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Color: Messages & Meanings

Color in Art; Colour in Art

Make effective, unique and credible color choices

Based on research and filled with hundreds of color combinations and illustrations, Color: Messages & Meanings presents color expert, Leatrice Eiseman’s insights on color and emotion, and addresses how best to integrate these qualities into your work, insuring your intended message is communicated. SensationalColor.com

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Color Quiz Question #226

Kate's Color Quiz · Tags: ,

Authored by Color Quiz

Today the phrase ‘in the pink’ means ‘in good health’ but this phrase didn’t originally refer to health but meant that a person had reached the pinnacle of achievement or status in what endeavor?

Color Quiz Answer:

Fox Hunting. The phrase came out of the English fox hunting tradition where a rider was not granted the right to don the scarlet colored jackets called pinks until he demonstrated superior horsemanship and service to the hunt. Being “in the pink” meant the rider had reached the pinnacle of achievement or status in the hunt. The use of the phrase “in the pink” evolved to be used more broadly to mean ‘the very pinnacle of’ something but not necessarily the hunt during the 18th century. It isn’t until the early 20th century that we see the phrase being used with its current associations. SensationalColor.com

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