[youtube:http://www.youtube.com/watch?v=kT4J3YuL4RE]
Pepsi blue world commercial. 
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25th July: Kate's Color Quiz
Nexium became the most heavily advertised drug in the United States with ads that featured what color? Answer »
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Meet the Color Mavens
Kate Smith
"As a professional color expert, trend forecaster, engaging speaker and chief color maven, I work with corporate clients and buiness owners on using color to drive sales and elicit a favorable response to their products, their brands, and their marketing messages." more...
Julie Hoylen
"Born with a natural sense of style, Julie is a fashion stylist and consultant working in the New York City area. Julie's professional experience in both the fashion and music industries has allowed her to develop a unique perspective on personal style that keeps her clients turning to her when" more...Featured Site
Trendwatching.com
Trendwatching.com is an independent and opinionated trend firm, scanning the globe for the most promising consumer trends, insights and related hands-on business ideas. (more…)
Featured Book
Color: Messages & Meanings
Make effective, unique and credible color choices
Based on research and filled with hundreds of color combinations and illustrations, Color: Messages & Meanings presents color expert, Leatrice Eiseman’s insights on color and emotion, and addresses how best to integrate these qualities into your work, insuring your intended message is communicated.
A parody of the iPod commerical.
Premiere International Color Association Applauds Extraordinary Use of Color in Postage Stamps
Atlanta, Georgia, USA– The most prestigious award for revolutionary, dramatic, or exceptional contributions to the field of color marketing is the Dimmick Award, presented every other year by Color Marketing Group, the premier international association for color design professionals.
Past winners have been such companies as Disney Enterprises, Target Corporation and Apple Computer - all famous for their extraordinary use of color in marketing their products and services to the world.
But this year’s winner was a complete surprise: The United States Postal Service.
Noting that this was the first time the award has ever been presented to a government agency, Color Marketing Group President Charles B. Smith said: “CMG is honored to present our highest award to the United States Postal Service for their extraordinary use of color on postage stamps and for the colorful collections the USPS has created over the years. USPS stamps make colorful impressions around the world every day.”
The award was presented at Color Marketing Group’s Fall International Conference in Atlanta, Georgia, where color design professionals from companies worldwide gather to pool their expertise, analyze the marketplace and predict upcoming color trends for consumers, retailers, manufacturers and marketers, as well as architects and designers.
Accepting the award on behalf of Postmaster General, Honorable John E. Potter, were Tom Day and Ron Robinson of the U.S. Postal Service.
With colors like Dead Salmon, Ointment Pink, Clunch, Monkey Puzzle, Arsenic and Dauphin I had to find out what was behind the names Farrow & Ball had chosen for their paint.
Color insights for your business —brands, products, packaging— plus the lastest color trends, design influences and innovations.
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