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25th July: Kate's Color Quiz

Nexium became the most heavily advertised drug in the United States with ads that featured what color? Answer »

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Meet the Color Mavens

Kate Smith

Kate Smith

"As a professional color expert, trend forecaster, engaging speaker and chief color maven, I work with corporate clients and buiness owners on using color to drive sales and elicit a favorable response to their products, their brands, and their marketing messages." more...
Julie Hoylen

Julie Hoylen

"Born with a natural sense of style, Julie is a fashion stylist and consultant working in the New York City area. Julie's professional experience in both the fashion and music industries has allowed her to develop a unique perspective on personal style that keeps her clients turning to her when" more...

Featured Site

Trendwatching.com

Trendwatching.com is an independent and opinionated trend firm, scanning the globe for the most promising consumer trends, insights and related hands-on business ideas. (more…) SensationalColor.com

More details · More sites

Featured Book

Color: Messages & Meanings

Color in Art; Colour in Art

Make effective, unique and credible color choices

Based on research and filled with hundreds of color combinations and illustrations, Color: Messages & Meanings presents color expert, Leatrice Eiseman’s insights on color and emotion, and addresses how best to integrate these qualities into your work, insuring your intended message is communicated. SensationalColor.com

Buy this book at Amazon.com

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Color-call Caller ID

Products & Packaging ·

Authored by Kate Smith

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Color instantly identifies many things and now you can use it to identify who’s calling. The Color-Callâ„¢ Caller ID System let’s you assign a caller or group of callers to one of four colors.

You could program green for those you always want to talk to, and red for those you don’t. Purple could let you know that it’s your best friend or maybe blue could be for that special guy with the to-die-for eyes of the same hue.

Perhaps most importantly when the phone is ringing the system automacially scrolls between all of the color to alert you that the caller ID is unidentified or blocked because no one really wants to speak to telemarketers or psycho ex-friends.

Once again color adds another dimension to a familiar product. Just make sure I don’t find my number coded with your “do not answer” color.

Available at Brookstone Sensational Color; Sensational Colour SensationalColor.com

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iPod Nano in new colors

Products & Packaging · Tags:

Authored by Kate Smith

ImageThe second generation of the iPod Nano is offered in 5 eye-catching colors.

[youtube:http://www.youtube.com/watch?v=VfBo0IzbgX4]The third generation of the iPod Nano is offered in 5 new colors, has a new interface and includes video capabilities. Sensational Color; Sensational Colour

[youtube:http://www.youtube.com/watch?v=8qP79rRzzh4] SensationalColor.com

Color insights for your business —brands, products, packaging— plus the lastest color trends, design influences and innovations.

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